Pay Per Stay (PPS)
Modified on: Sat, 24 Apr, 2021 at 2:14 AM
Google Hotel Ads with a Pay Per Stay strategy helps you achieve a predictable cost per stay. The commission amount that you define in the campaign settings should represent how much revenue you're willing to spend on Google Hotel Ads for each dollar that you earn from stays that have occurred. A PPS strategy requires the Google Conversion Pixel to be implemented and live on your Purchase Confirmation page.
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